Coloplast

Common digital communication platform.

Coloplast was founded in 1957, employs more than 8,500 people and operates around the world, with sales activities in 53 countries and production in Denmark, Hungary, France, China and the US. It has its headquarters in Humlebæk, Denmark. Its U.S. headquarters is in Minneapolis, Minnesota.

The company supplies products to hospitals and institutions as well as wholesalers and retailers. In selected markets, Coloplast is a direct supplier to consumers.

The company had revenues of DKK 10.63 billion in 2012/2013.

Coloplast.com

Coloplast stood with an online profile, which was characterized by evolving over the years, a multitude of different web solutions with different look. Loft37 was commissioned to create a common digital communication platform and a uniform look. In order to create synergy for the user based we have the solution to responsive design, so that the content could be accessed through iPad, iPhone (smartphones) or Coloplast app. The solution was obviously in line with Coloplast brand, but flexible in relation to the individual countries / markets.

Implementation of design and platforms was done by Valtech.

Forward Search

For the website Forward Search was chosen as platform search for its versatility including the many Out-of-the-box features like Type-Ahead, Faceted Search and Facet Counted Search.

EPiServer was choosen as the CMS solution replacing Microsoft SharePoint for all Coloplast websites..